13 November 2020 Case study

General Mills Food Waste Reduction Roadmap case study

One of the world's leading food companies, General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Haagen-Dazs, Nature Valley, Pillsbury, Old El Paso, Progresso, Yoplait, Cascadian Farm, Annie's, Muir Glen, and Yoki.

Headquartered in Minneapolis, Minnesota, USA, General Mills had fiscal 2019 global net sales of $16.9 billion.

In 2018 the company joined the Friends of Champions 12.3 and committed to a goal of halving food waste by 2030.

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