This project examined two aspects of consumer behaviour in relation to food waste: understanding (and use) of guidance dates on packs; and demand for more varied portion sizes. General and food-type specific insights have been obtained which should allow WRAP and others to develop advice and solutions to help consumers reduce the amount of food they throw away.
Download files
-
Research into consumer behaviour in relation to food dates and portion sizes
PDF, 852.91 KB
By downloading resources you are agreeing to use them according to our terms and conditions.
These files may not be suitable for users of assistive technology.